In the ad, the Angolan model appears alongside other models, walking with pieces from the collection. Amilna Estevão appears "relaxed and with simple designs, which portray the main message of the campaign: inspire consumers to change their own routine through easy and conscious choices," indicates a statement sent to VerAngola.
The campaign was designed "for change towards a more sustainable fashion future. This Spring 2021 collection is made entirely from food crop waste, recycled cotton, organic linen and other sustainable materials," the statement said.
This is not the first time a Da Banda Model Management agent has been chosen to represent an H&M campaign: Blésnya Minher starred in the H&M Conscious Exclusive AW20 campaign.
